Managers Function, Skills and Role Essay Example for Free

Managers Function, Skills and Role Essay

Mountain Man Brewing Company Case Essay -- Business Strategy managemen

Mountain Man Brewing Company Case The purpose of this case study is to explore the implications for expanding the products offered by Mountain Man Brewing Company (MMBC) from one product, Mountain Man Lager, to adding a Light version of the beer. This paper will evaluate the following: 1. The positioning statement of MMBC; including what has made MMBC successful and how MMBC distinguishes itself from competitors. I will argue that quality and authentic West Virginia family recipe created a brand that differentiates the lager from competitors. 2. How these factors enabled MMBC to create such a strong brand; and why, despite its strong brand, MMBC was experiencing a decline in 2005. I will show that the decline is due to changes in beer drinking patterns, markets, and demographics in the region as well as the U.S. in general. 3. An evaluation of whether or not to launch Mountain Man Light. I will explore the pros and cons of creating a light version of the brew and other strategic options for growth if this brand extension is not launched or if the launch is unsuccessful. I will demonstrate that launching a light beer product shows promise for improved profit through 2010, but that another strategy should be under development during that time frame if MMBC wants to remain competitive for the long term. Mountain Man Brewing Company’s Positioning in the East Central Market According to Alvin J. Silk, a positioning statement is designed to define who are a company’s customers, what set of needs does the product fulfill, and why is the product the best one to fill those needs (2006, p. 90). I found this question challenging because a positioning statement should define â€Å"the place the firm wishes to occupy in its’ targe... ... I believe these types of products would tap into the quality that Mountain Man Lager is known for and seem like a better fit with the Brand Mountain Man is famous for. This would also open up opportunities to extend the brand into brew pub restaurants, which have become very popular in recent years. I think that Mountain Man’s unique distinctive history and brand recognition could be used to create a memorable restaurant experience. The main point of this argument is that MMBC should continue to explore opportunities to improve profit. In a mature market, I believe the worst thing MMBC could do is to settle for the â€Å"status quo†. References Abelli, H. (2007). Mountain Man Brewing Company: Bringing the brand to light. (2069) Boston, MA: Harvard Business School Publishing. Silk, A. J. (2006). What is Marketing? Boston, MA: Harvard Business School Publishing.

Othello in Shakespeare’s play Essay

Othello is manipulated to trust Iago rather than his wife. Iago uses fake evidence against Desdemona in an attempt to prove she is cheating on her husband. Iago uses racism and past experiences to persuade Othello into believing he is not good enough for his wife as well as her not being good enough for him. Othello choses to believe Iago over his wife for the reason that she has only her word to back up her story while Iago has hard evidence. Iago plants fake evidence in the form of a handkerchief owned by Desdemona to lead Othello into believing his wife is having an affair with another man. By mistake, Othello leaves Desdemona’s handkerchief laying on the ground and Emilia, Iago’s wife finds it but fails to return it. Although Iago cannot witness Cassio and Desdemona having sex, he promises Othello he will find hard evidence of the affair. Iago creates a fake story claiming to have seen Cassio with Desdemona’s handkerchief given to her by Othello. He claims the evidence is backed by â€Å"imputation and strong circumstances† (3.3.407) and reassures Othello he is only trying to lead him to â€Å"the door of truth† (3.3.408). Iago falsely tells Othello that he must re-think the situation but by that point, Othello had his mind set to kill his framed wife as he cries â€Å"O, blood, blood, blood† (3.3.454). The hard evidence planted by Iago was so efficient to get Othello to believe his wife was involved with Cassio due to its deep personal roots of the couples love. The handkerchief was given to Desdemona by her husband as a token of his love and the framing of her giving it to another man showed Othello that she doesn’t value their love anymore. He does not bother to simply ask Desdemona if she was having an affair because he knows she is now untrustworthy and will simply deny the allegations if challenged. By breaking down the trust between Othello and Desdemona with his hard evidence, Othello now t rusts Iago and not his wife. The hard evidence cements Othello’s trust in Othello although none of it is actually true. With Othello’s trust, Iago can more easily manipulate the framing of Desdemona and Cassio, as Othello will believe anything said by Iago. Throughout the novel, racism plays a crucial role in persuading Othello to think he is not deserving of Desdemona’s love. Iago is perhaps the most racist character but the negative judgments of Othello based upon his race are contributed from all Venetian citizens of Venice. He is judged to be  harsh and rough just because he is black. He is referred to as â€Å"an old black ram† (1.1.89), â€Å"an erring barbarian† (1.3.350) and a â€Å"Barbary horse† (1.1.112) by Iago to let Othello know he is considered to be less important and valuable due to his skin colour. Roderigo also openly degrades Othello by referring to him as â€Å"thick lips† (1.1.67) and â€Å"lascivious moor† (1.1.126) which break him down and forms insecurities about his race. His insecurities in turn lead Othello to believe he is not worthy of Desdemona. Iago also warns Othello that if Desdemona was willing to leave her father, she is likely to do the same with him. Even her own father says, â€Å"She has deciev’d her father and may thee† (1.3.290) proving to Othello that those close to Desdemona have been deceived and she might do the same to him. Iago later echoes Brabantios words by stating, â€Å"She did deceive her father, marrying you;† (3.3.208), which solidifies Othello’s distrust in his own wife. The combination of Iago being perceived as honest and charming and Othello’s gullibility allow for Iago to easily manipulate Othello. Othello is vulnerable to the perceived notion that his wife did not truly love him and could easily leave him all due to the colour of his skin. He is certainly not jealous of his wife but rather scared of the prospect of her leaving him due to his colour. As he becomes vulnerable, Othello is soothed by fake honesty surrounding Iago as he is refereed to as â€Å"Honest Iago† (1.3.290). Iago has no evidence or past experiences to lessen his trustworthiness to Othello while his wife Desdemona has been framed by Iago specifically to create doubt-allowing Othello to question her loyalty to him. The constant charm by Iago and the question surrounding Desdemona eventually lead to Othello to fully trust Iago and being persuaded to kill his own wife. The motive behind the killing of Desdemona was not from jealousy but rather â€Å"in a conviction forced upon him by the almost superhuman art of Iago [..] and must have entertained who had believed Iago’s honesty as Othello did. (Samuel Coleridge). What Coleridge is suggesting is that the motive behind Othello wanting to kill his wife was not jealousy, but rather all of Othello’s trust was to Iago therefore he could be easily manipulated. Iago gained all of Othello’s trust and used it to manipulate Othello into killing Desdemona contributing to his overall plan. Iago gains Othello’s trust by using hard evidence and racism. Othello doesn’t simply ask Desdemona if she were having an affair because he does  not trust her anymore. Othello’s tragic choices are driven by revenge on his wife for being untrustworthy while in reality she was loyal to him. Iago’s lying and deceiving leaves many of his friends dead and leads to his torture and downfall. Work Cited Page Shakespeare, William. Othello. Oxford School Shakespeare. Ed. Roma Gill Oxford: Oxford University Press, 1989. Print Coleridge, Samuel. â€Å"Othello: The Bradley view (& Coleridge).† English Class Handout, 2014. Print.

Should Children Of Alcoholic Parents Be Placed Foster...

Should children of alcoholic parents be placed in foster care? Alcoholism is a disease caused by an excessive consumption of alcoholic substances. Alcoholism causes many psychological and behavioral problems which include disruption of social and work life, hand tremors, blackouts, obsessive desire to drink, inclination towards violence, among other problems. Alcoholism might cause violent reaction towards other people, usually the people who suffer of these violent reactions are the ones that are the closest to the alcoholic, their family. The children of these people are the ones that suffer the most because they have to live with their parents and cannot walk away as any adult could do. This leads to the question, â€Å"Should children of alcoholic parents be taken away by child protective services and be placed in foster care? If yes, what are the consequences of putting children in foster homes?† Most people would say yes, but not many people think if the children actually do better in foster care in comparison to staying with their parents or any of the problems that may arise after placing the children in foster care. The first question that needs to be answered is that if the alcoholism is as bad as it sounds and if these problems caused by alcoholism have an effect on the children of alcoholics. The easy answer is yes, it has a negative effect on the children, but not many people can talk about what negative effects growing with alcoholic parents may cause. The problemsShow MoreRelatedChild Abuse By David Pelzer1021 Words   |  5 Pageshighly recommend as a must read. The book starts off with a happy home and quickly turns into his very own nightmare. Pelzer is a survivor of child abuse. This story is so nauseating that while reading it you find found yourself praying that his parents would rot in hell for all eternity. It starts off in 1973 having his head smashed into the kitchen counter for minor offenses, then rapidly leads into much worse. He writes how his mother was physically and emotionally abusive toward him from theRead MoreGay Adoption Essay803 Words   |  4 PagesGay parents are facing discrimination because of their sexual orientation. Twenty-two states currently allow single gays to adopt and 21 states currently allow gay and lesbian couples to adopt in the U.S. (Mallon, 2007, p. 6). The ability of gay couples to rear a child should not be denied only because they are gay. Homosexuals may be looked down upon by society, but they still are humans and have morals. These morals they possess, may influence a child more than those morals taught to a child withRead MoreThe Adoption Of The United States1310 Words   |  6 PagesBefore the 1970’s adoption between race was not popular. Then suddenly there was a shortage of Caucasian babies and parents trying to adopt had to look els ewhere. Many factors took place for the shortage to happen including the legalization of abortion in 1973, the increased use of contraceptives, and the changing social attitudes that led more unmarried white women to keep their children rather than give them up for adoption (â€Å"Adoption†). In 1994 Congress passed the Multiethnic Placement Act (MEPA)Read MoreThe Jack Roller A Delinquent Boy s Own Story Essay1569 Words   |  7 Pagesyears old when his mother passed away, leaving his father to take care of three children. Soon after the death of his mother, his father becomes an alcoholic and remarries a woman who has seven children of her own. This leads to twelve people sharing four rooms in a basement apartment. Stanley’s father did the best he could to provide a roof over his family’s head and food for them to eat, but he did not provide any love for his children, which in his eyes was all he needed to do. In addition, he wasRead MoreThe Foster Care System Within The United States1860 Words   |  8 PagesToday, in America, a child enters foster care every two minutes (â€Å"Statistics on Foster Care†). Thousands of children enter and exit the foster care system each year with some being adopted, some returning to their homes, and others being emancipated and set to be on their own (Statistics on Foster Care†). The foster care system was first put in place to take children out of overcrowded and underfunded orphanages. It was later transformed to help children from abusive, deceased or negligent familiesRead MoreScenario on Social Learning Theory Essay1304 Words   |  6 Pagesthat have children. It is important to protect our children and we know how bad these offences can harm our youth today which is our future of tomorrow. Lynchburg Department of Job and Family Services decided to sit down and brainstorm; to come up with some kind of idea to protect the children in these families from any pain, harm, or damage that might come their way from the adult behavior. After carefully doing creativity thinking, we came up with a policy to help prevent the young children from theRead MoreFoster Care: the Bad the Good and the Solution3729 Words   |  15 PagesTreschl English 1410 6 May 2011 Foster Care: The Bad the Good and the Solution The father is an alcoholic, the mother is perfectly fine and the child shows no signs of abuse, neglect or foul treatment; however Dad came to school intoxicated one day, now as a social worker you have to get involved and decide what to do. RRRemoving the child from the home has to be the best idea right? The home is unsafe and the child is in danger t the best idea must be foster care. However did you consider theRead MoreMy Point Today Is Poor Parental Guidance859 Words   |  4 Pagesever witnessed children interacting, perhaps a demonstration of antisocial and rude behavior? Despite negative consequences, ones unjust behavior can cause health and safety issues. Children tend to adapt to the things that surround them a way to help guide children is love and support. According to, Jennifer Warren in the article, â€Å"writes,† on sportsmanship children learning (bad behavior skills) from adults. (However, an open door to violence, alcohol, and drug abuse, will revea l anger characteristicsRead More Effects of Alcohol and Fetal Alcohol Syndrome Essay1688 Words   |  7 Pagesmoderate, but occasionally it is severe. Central nervous system handicaps are also present in children with FAS. A small brain, learning disabilities, short attention span, hyperactivity in childhood, and poor body, hand, and finger coordination are examples of CNS handicaps.(NIAAA, p.1) Mental handicaps and hyperactivity are probably the most debilitating aspects of FAS.(Streissguth, p.1)   Ã‚  Ã‚  Ã‚  Ã‚  Children with FAS also suffer from facial abnormalities. These abnormalities include: small eye openingsRead MoreEssay on Child Abuse and Neglect1519 Words   |  7 Pages Many children in the US have to endure child abuse. Most people do not understand the consequences the abused children have to live with for the rest of their lives. Because child abuse is a long-term problem, it impacts not only the child and family, but also the society as a whole. Children who are abused usually end up with self-esteem problems and lose their self-confidence. Therefore, they end up getting addicted to drugs or alcohol, which can create problems for their whole community

Gender Issues in the Workplace - 1537 Words

Gender Issues in the Workplace Introduction Believe it or not women have had rights in the work force for over two hundred years. Women should be treated as equals with men in the work place, but that is not always the case. Companies need to be careful with gender issues; they could lead to law suits and cost millions of dollars. People whether it is men or women should be hired, promoted, or given raises based on their experience not their gender. Dealing with gender issues in the work place can create many problems that can be solved by treating all employees equally. Women have been denied rights in the work place for many years. There are many laws in place to protect women in the workplace. Not all employers follow these laws;†¦show more content†¦Equal Opportunity Commission). â€Å"The most current The Lilly Ledbetter Fair Pay Act of 2009 law adds a provision to Title VII, which provides: unlawful employment practice occurs, with respect to discrimination in compensation in violation of this title, when a discriminatory compensation decision or other practice is adopted, when an individual becomes subject to a discriminatory compensation decision or other practice, or when an individual is affected by application of a discriminatory compensation decision or other practice, including each time wages,Show MoreRelatedGender Issues Within The Workplace Essay1918 Words   |  8 PagesIn recent discussion of workplace, there have been many controversies all over the world that include gender issues in the workplace. Gender plays a powerful role in shaping workplace experiences. The workplace in society is known as a place where people work in a specific location such as a home office, office building, schools, hospitals, and factories in which we earn income from to support our needs and wants. However, workplace gender equality is mostly achieved when people are able to enjoyRead MoreGender Disparity Within The Workplace : A Cultural Issue1266 Words   |  6 PagesGender Disparity in the Workplace: A Cultural Issue For much of American history, women were subject to laws that restricted their autonomy. These laws, known as coverture, stipulated that when a woman marries, her legal existence as an individual vanishes. Husband s gain exclusive power and responsibility regarding property. Married women were unable to be sued, execute a will, or own property under her own name. It took until the 1880’s for these laws to dissolve in the legal system. AlthoughRead MoreIssues Regarding Gender Gaps Within The Workplace2303 Words   |  10 Pages Issues regarding gender gaps in the workplace seem like a problem of the past. Women have made strides in equality over the past one hundred years. First was the woman’s suffrage movement in 1920s, granting women the right to vote. In the 1970s, the Equal Rights Amendment was passed which supposedly granted women all the same rights as men. Women are to be seen as equal citizens in America. During both of these times women have come together and petitioned for their rights. Seemingly, all is wellRead MoreLiterature Review : The United States Essay1505 Words   |  7 Pageshistory in terms of discrimination towards women in the workplace. Such discrimination only increases when the events of childbirth are taken into account. 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SuzanneRead MoreGender Inequality In Australia Essay1622 Words   |  7 Pagesdominant partner, who belongs primarily to the public sphere. These historic gender norms have been deeply imbedded within Australia’s social foundation, and although society has gradually shifted away from these roles, evidence suggests that this gender inequality still riddles the modern day workplace. Liberal feminist groups have embraced this issue, and have classified it as being a true barrier to achieving the ultimate gender equality goal. Consequently, these liberal feminists along with generalRead MoreGender and Culture Conflicts at Work858 Words   |  3 Pagesï » ¿Gender and Culture Conflicts @Work There are a number of conflicts at my workplace. One of which that is related to gender is the differences in conflict management and conflict interaction with respect to gender. I noticed differences in how women react to and engage in conflict as compared with men. 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Like if you tell a girl, she hits like a boy or tell

Management Accounting Change - 2028 Words

ManagementAccounting Change ------------------------------------------------- Describe the ‘Challenge of Management Accounting Change’ in light of recent research findings and discuss, how can this change help an organisation, in getting its strategic, tactical and operating objectives? Management accounting change and the continuously changing roles of management accountants have dominated accounting literature for the past few decades and the theme of management accounting change procedures has been a topical issue of many studies such as Baines and Langfield-Smith, 2003; Kapla, 1985 and Granlund and Lukka, 1998, just to name a few. In order to understand the†¦show more content†¦It is in this context that changes in management accounting have taken place. Changes in information technology have allowed for accounts and information to be dispersed around the organisation and managers have a more profound and hands on role within a firm. This in turn indefinitely has an impact on how objectives are met and how strategies and tactics are implemented to achieve, said objectives. This has led to a decentring of accounting knowledge, meaning that it is not only specified accountants who have knowledge of a company’s accounts, but also managers and their subordinates. This gives managers a greater ownership of information and it also means that they have to have an increased knowledge of accounting systems. Ezzamel (1997) states that a lack of change in accounting practices is presented as being not only detrimental to business interests but also threatening to corporate survival. However we must also look at external environmental factors and how they affect management accounting systems. A definition stated by Macy and Arunachalam (1995) define an external environment as a phenomenon that is external and have either potential or actual influence on organisations. However we must reiterate the fact that organisations of no control whatsoever over external factors. It is in an organisations best interest to take any external factors that could affect their operations, into consideration and toShow MoreRelatedManagement Accounting Change: Actor-Network Theory vs. Evolutionary Theories3091 Words   |  13 PagesManagement accounting â€Å"lies not only in techniques but also in the changing context in which such techniques evolve; not only in the implementations of techniques, but also the effects of such implementations; not only in one-sided but also in multiple aspects† (Alawattage and Wickramasinghe, 2007). Therefore there have been many bodies of t heories that have explored the external pressures as well as internal transformations of management accounting change. 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Fear of change may result in erratic behavior, communication helps to calm fears and address any issues that may arise. The third important characteristic of an effective change agent is the ability to set an example for others. According to Anderson and Anderson (2010) Behavior speaks to more than just overt actions: It describes the styleRead MoreA Holistic Approach For Security Encompasses Technology, Process And People1629 Words   |  7 Pagesdefine use of the organization’s IT resources (computers, printers, scanners, internet/bandwidth) for work-related purposes. Understand the various profile of users in your organization (from program staff, to accountants, to editors or executive management), create data workflows for each profile to understand their unique business processes and apply a â€Å"User Centered Design† approach while creating policies. Policies created without the end-user in mind will lead to frustrated users finding â€Å"shortcuts†Read MoreThe Biggest Challenges For Change Agents1389 Words   |  6 PagesLiberty University BMAL 504 ? Leading Organizational Change The Biggest Challenges for Change Agents The biggest challenges for change agents are resistance to change by both leadership and employees, convincing others that change is necessary, and maintaining the momentum of the change initiative. In mature organizations that have had history of success under current construct or policies change agents will most likely face resistance to any change initiative. From a leadership perspective the resistanceRead MoreStrategic Management Accounting : Cost Advantage And Differentiation Advantage996 Words   |  4 Pagesdifferentiation advantage) Traditional management accounting is cost driven with short-term pricing and profit motive. It is fragmented and has internal and financial focus. 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10th / We Grow Accustomed to the Dark / Before I Got My Eye Put Out by Emily Dickinson (Poems). Example For Students

10th / We Grow Accustomed to the Dark / Before I Got My Eye Put Out by Emily Dickinson (Poems). Paraphrase stanza two of We grow accustomed to the Dark. What is the central idea of this stanza? We dont rush out into the dark. We walk slowly at first, until we get used to the night. Then, as our eyes adjust to the dark, we walk more confidently. The central idea is that we walk slowly until we are used to the darkness. What does Dickinson mean Beyond the literal meanings of the words when she says We grow accustomed to the Dark? With this interpretation in mind, consider the lines, And so of larger—Darkness/ Those Evenings of the Brain—: To what might these lines refer? Darkness is uncertainty. Darkness is always present, and one must learn how to navigate it. Those Evenings of the Brain might refer to dark thoughts or depression. It is possible to navigate emotional darkness. In lines 13-16, Dickinson explains that those who are brave learn to grope through darkness. In line 20, Life seems almost straight could refer to adjusting to a way of life. Dickinson uses images of eyes and sight in both poem. Explain whether she uses theses images. In We grow accustomed to the Dark, the concept of sight is figurative; people can eventually see through the dark. In line 7, our eyes get used to the dark, and in line 16, we learn to see. In Before I got my eye put out, the idea of sight is literal; being able to see again is overwhelming. If the speaker regained her sight, her heart Would split (lines 7-8), and news of being able to regain her sight would strike her dead (line 17). Write a summary of the conclusion the speaker comes to at the end of each poem. How and why do they differ? Cite lines from each poem to support your explanation. In We grow accustomed to the Dark, the speaker comes to the conclusion that we can eventually see through Darkness as our surroundings adjust or we adjust to them. In Before I got my eye put out, the speaker has accepted blindness and reveals that it is safer to rely on imagination than to actually see. These are opposite conclusions. In the first poem, the speaker wants to see. Either something changes about the darkness (line 17) or something changes in the viewer (lines 18-19); but the result is that life seems normal again. In the second poem, the speaker believes it is safer to depend on imagination (line 18), as Creatures who can see are incautious, or described as having no restraint (line 21). We grow accustomed to the Dark Lines 1-20: Silently read the first line of the poem and note the pattern of unstressed and stressed syllables. Then divide the line into feet and tell the meter of the line. Examine the meter in the other lines in the stanza and tell whether the meter is consistent. How does rhythm create impact with one-syllable words such as Dark and Lamp? Tetrameter. No. The second and fourth lines each have three feet. The rhythm emphasizes those words. We grow accustomed to the Dark Lines 16-20: Paraphrase these lines of the poem. As peoples eyes grow used to the dark, theres a change. Either the night turns out to be less dark, or their vision adapts to the darkness. In either case, everything seems normal. Before I got my eye put out Lines 1-8: Which words rhyme in the first line? Which word is emphasized with this rhyme? What other words in the first two stanzas repeat the i sound? I, my, and eye. eye. liked, might, mine, and size. Before I got my eye put out Lines 14-17: What example of consonance is in the fourth stanza? What words are examples of assonance in lines 14-15? Dipping and Mornings, lines 14-15. Motions, and Road; Birds and Amber. Before I got my eye put out Lines 18-21: Paraphrase the final stanza of the poem. What word might you use to replace soul in line 18? What word might replace Creatures in line 20? What word might replace Incautious in line 21? Write a summary of this stanza. *I guess it is safer to look out the window just using my memory, unlike other people who recklessly look at everything around them.* Memory; thoughts. People. Reckless. Using my imagination to see things is better than actually seeing them.